Geoff has worked in Financial Services since leaving school in 1978, when he joined Norwich Union Life Assurance (now known as Aviva). Geoff worked for Norwich Union in Newcastle, Middlesbrough, Liverpool, and Chester over the following 16 years before joining Roel Solloway Financial Planning Services as a director in 1994, later acquiring the firm from its owners in 2004. In January 2015, Geoff joined the team as an appointed representative and changed the name of his firm to Astute Private Wealth Solloway Financial Planning Ltd.
Over the years he has gained experience in every area of financial planning from mortgages, insurance and investments to tax planning and pensions, helping both personal and corporate clients along the way. Geoff thinks of himself as a general practitioner, and with the vastly experienced and highly qualified team behind him, he can offer the widest range of advice to fit all requirements. He has clients from Newcastle to Norwich and Northampton but mainly in the Chester, Wirral and North Wales areas. Geoff enjoys getting to know new clients and helping them to realise their financial ambitions and goals.
In his personal life, Geoff likes to play golf, enjoys walking, fishing and holidays with his wife of over 30 years and presently spends as much time as he can enjoying the company of his new granddaughter.